So what can we conclude from that? Am I right in assuming that the following factors are key: popularity of the title or actors (OUATITIW, Mercenary, Terence Hill movies…), market reach of the distributor (Paramount), package design (Ouatitw, mercenario), quality.
Somehow I think that the package design of the Rainbow collection is not quite appealing to the spontaneous custumer, as the covers to not easily suggest big names, or action, traditional western themes, or anything like that.
I think what KSM for example does wrong, is that the quality of their discs usually is lacking, in terms of language choices, version length of the movies, and “wuehltisch” nature of their products.
the problem with kinowelt is, that they do not put up a particular effort to market their SW releases, and Specialisti is not a very popular title, and was not english friendly…
if Koch relaunches a new collection, how will it be different from the rainbow? I am assuming the cover design will change and be more similar to “man of the east” etc?